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Moscow, 06.05.2008

Everything Turned into the Well Spring School Agency

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So the design studio decided to ditch those old training wheels and embrace the grown-up world of helping manufacturers and distributors dazzle the shelves of chain stores. We didn’t see it coming, it kinda just… happened!

This quirky turn of events popped up while we were wrestling with an avalanche of new applications. It was late one night, over cups of lukewarm coffee, when one bright spark mused, “Isn’t it just me, or have the lines between ads and sales consulting gotten blurrier than my grandma’s old TV? Maybe it’s high time we chucked ‘em into the same mix right from the get-go?”

The team pounced on the idea like a dog on a bone, “Well, since we’re all just figuring out this management thing, let’s cut to the chase. How about we brainstorm a slick name for this new venture? Something a tad more highbrow, so they’ll stop pestering us about business cards?”

“Cool, but remember how long it took to come up with the last name?” someone chimed in, “Why not skim through some of the names we tossed around for clients but never got used?”

“Well Spring School, for example?” another piped up, “That was pitched to some oil guys. Sounds fun and just the right amount of fancy, don’t you think? And who knows, we might even get calls from hip moms now.”

“Spot on! It’s got that old-school charm but with a twist. Plus, it hints at knowledge and all that jazz. I’m loving it!” a colleague nodded in approval.

“Oh, and me and Kolya even doodled a logo for it once.”

“Perfect for us!”

“Anyone against it?”

“Somebody get the boss on board!”

And voila! We have new teaser:

Born in Kaliningrad in 2006, the Well Spring School advertising agency is a marriage of the consulting prowess of Schnellreich and the creative zest of design studio RAH.

Our mission? To deliver a whole caboodle of advertising services, with our heart set on making new products shine and boosting sales campaigns. With our headquarters in Kaliningrad and sidekicks in Moscow and Nizhny Novgorod, we’re here to paint the town red!

Press office SCH Group
Media Hotline: pr@sch.group
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